Trusted for the CMO
The revenue engine of the future
Move beyond proving marketing's value, make it the growth infrastructure that fuels pipeline, retention, and expansion.
Why marketing leaders choose Trusted
Every buyer trusts a peer before they trust a pitch
Relieve board level pressure
Boards don't want MQLs, they want proof that marketing drives revenue.
Lower CAC & accelerate pipeline
Spend less to acquire customers and close deals faster.
Always-on value for sales
Deliver hotter leads by arming sellers with credible customer proof.
Differentiation in noisy markets
Real customer voices cut through where polished campaigns can't.
Grow your advocacy base
Orchestrate trust with AI, capturing, activating, and scaling customer voices.
- Identify advocates early with real-time trust signals.
- Turn customer success into customer-led acquisition.
- Make advocacy systematic, not sporadic.
- Companies see 30% higher win rates when advocates lead the story.
Activate your partner ecosystem
Turn both customers and partners into a distributed network of influence.
- Trust-Led Growth lowers CAC by 20-30% through peer proof and referrals.
- AI orchestrates customer and partner proof across every GTM channel.
- Equip partners with the advocacy assets buyers already believe.
- Extend brand credibility beyond your direct salesforce.
The revenue team's secret weapon
Give sales and marketing instant access to the proof buyers trust most.
- Advocacy programs deliver 15% larger deal sizes and faster sales cycles.
- Arm every rep with customer stories that close deals.
- Embed proof directly into marketing campaigns and ABM plays.
- Replace vanity metrics with measurable revenue impact.
- Leverage AI-assisted customised reporting.
Winning teams use Trusted
Leaders who put trust at the heart of their business
Trusted is taking advocacy where it needs to go next-measurable, connected, and built for modern growth. It's a bold vision for how customer trust will power the next era of go-to-market and I'm excited to see it unfold.
It's exciting to see innovation grounded in evidence. Trusted is helping us explore how user insights and advocacy can become measurable drivers of trust and growth.
Working with Trusted is helping us strengthen the most important part of our brand, the trust we build with our customers.
For the first time, it feels like someone built something for us, the people who help brands earn trust.
